The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web

Rating: 
Amazon Price: $24.95 $21.77 You save: $3.18 (13%). (as of July 21, 2019 14:32 – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

One of the top social media thought leaders shares her secrets to expanding your business through relationshipsPeople have always done business with people they know, like, and trust. That's the essence of "relationship marketing." Today, the popularity of online social networking has caused a paradigm shift in relationship marketing. This book helps businesspeople and marketers master this crucial new skill set. Relationship marketing specialist Mari Smith outlines a step-by-step plan for building a sizable, loyal network comprised of quality relationships that garner leads, publicity, sales, and more.
If you're a businessman or businesswoman feeling the pressure to shift your approach to using social media marketing, to better understand the new soft skills required for success on the social web, and to improve your own leadership and relationship skills through emotional and social intelligence, this book is for you.

Outlines how to become a significant "center of influence" for your customers and prospects
Continue reading “The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web”