Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing

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Amazon Price: $13.00 (as of July 5, 2020 04:15 – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Attract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy

Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online.
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Bitcoin: Millionaire Maker or Monopoly Money?

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Amazon Price: $9.95 $4.76 You save: $5.19 (52%) (as of July 4, 2020 19:45 – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

After Bitcoin's meteoric rise in price from $13 to over $1,000 in 2013, everyone's been asking me – What is Bitcoin? Will it revolutionize the current monetary system? Will it make me rich if I invest in it now? So I set about answering these questions and many more! In the pages of Bitcoin: Millionaire Maker or Monopoly Money? You will find all you need to know about Bitcoin, whether you are considering buying, mining or getting paid in Bitcoin. This book explains what Bitcoin is and explores how to use it and trade it. The million dollar question is: Has it got the potential to usher in a paradigm shift in our monetary systems? Because, if it does just a few pounds, euros, yen or dollars invested in it today could make you a millionaire in the future! Don't worry about jargon such as blocks, blockchain, hashing, wallets, private keys, or mining. You will learn about them all in this straightforward, concise and objective Bitcoin guide. Learn how to get started quickly and safely. This complex subject is broken down into bite-sized topic headings. This book is relevant for both Bitcoin beginners and those seeking more technical information on mining and investing in Bitcoin. You will discover: The history behind Bitcoin mania How the Bitcoin crypto currency works How to buy Bitcoin How to earn in Bitcoin How to mine Bitcoin The safest online wallet providers How to use online and offline wallets for maximum security How the Blockchain records ownership of Bitcoins and prevents double-spending The cryptographic techniques used for transaction processing How solving a proof of work problem can create new money in mining Which mining hardware is the best Other alternative currencies – past and present Who are Bitcoin's current competitors How does Bitcoin compare to Gold Which online and offline markets to buy Bitcoins at Will Bitcoin survive? – a must read for anyone seriously considering investing in Bitcoin! Links to some of the best explanatory Bitcoin websites and much more…

Information Systems: What Every Business Student Needs to Know (Chapman & Hall/CRC Textbooks in Computing)

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Most information systems textbooks overwhelm business students with overly technical information they may not need in their careers. Information Systems: What Every Business Student Needs to Know takes a new approach to the required information systems course for business majors.

For each topic covered, the text highlights key "Take-Aways" that alert students to material they will need to remember during their careers. Sections titled "Where You Fit In" and "Why This Chapter Matters" explain how the topics being covered will impact students once they are on the job. Review questions, discussion questions, and summaries are also included in each chapter to reinforce learning. The book is presented in four parts:
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Managerial Guide for Handling Cyber-Terrorism and Information Warfare

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"Managerial Guide for Handling Cyber-Terrorism and Information Warfare" presents IT managers with what cyber-terrorism and information warfare is and how to handle the problems associated with them. This book explains the roots of terrorism and how terrorism has planted the seeds of cyber-terrorism. The most probable forms of cyber-terrorism and information warfare attacks are presented, including the definitions of these attacks, describing how they work and presenting the most effective ways to combat these threats from an IT management point-of-view. "Managerial Guide for Handling Cyber-Terrorism and Information Warfare" defines the organizational security measures that will decrease an organization's information system vulnerabilities to all types of attacks.

Phishing (Password harvesting fishing) (German Edition)

Amazon Price: $2.27 (as of July 5, 2020 04:15 – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Das E-Mail-System droht durch das zunehmende Aufkommen von Spam, Phishing und Viren zu kollabieren. Phishing zielt auf die Gewinnung von fremden Passwörtern, PIN's und anderen sicherheitsrelevanten Daten ab und bedient sich immer ausgefeilterer Methoden. Inzwischen sind auch deutsche Kreditinstitute von diesen Phishing-Attacken betroffen und Kunden sind im Falle eines Falles für Schäden haftbar. Verschiedene Zusammenschlüsse von gefährdeten Unternehmen und Aktivitäten von auf die Phishing-Abwehr spezialisierten Unternehmen, versuchen, dieses Problem in den Griff zu bekommen.